The Zune marketplace is the place where for certain amounts
of money, Zune customers can,online, purchase and download songs and music
videos for use on their Microsoft Zune player. The marketplace has been growing
steadily since its inception.
The Zune marketplace provides millions of songs as well as
music video’s available for purchase. The store’s content is constantly
expanding as Microsoft adds songs from both the major record companies as well
as content from smaller labels. Microsoft’s goal is to have as large and as
diverse of a marketplace as they can manage.
The Microsoft Zune marketplace works off of a system called
Microsoft Points. This is the same point system that enables users to purchase
content with their X-Box 360s in the X-Box 360 online marketplace. The way it
works is that a user purchases a unit of Microsoft points, either with a credit
card or by buying a preloaded card from a store. That card is then redeemed
through the marketplace interface for “Microsoft Points”. The amount works out
the $5.00 per 400 Microsoft points. When you translate this into actual cost
per song it amounts to in the neighborhood of$.99 per song. This is a very
similar rate to those being offered by other pay for purchase download systems of
music that are available online.
The Zune Marketplace allows you to burn songs that you have
downloaded through your Microsoft Points to CD. The songs are for all intensive
purposes yours to do with as you please at that point. There is a different way
to access the marketplace however, where for a monthly fee you will receive
unlimited downloads of certain content. This content however will not be able
to be burned to a CD. If you allow that membership to lapse the downloaded
content will become non –functional.
No online music marketplace will be created now without
drawing the inevitable comparison to iTunes. The Microsoft Zune marketplace
manages to stand nicely on its own however drawing from the format of using
Microsoft points that has its origins in the X-Box marketplace. The good thing
about this is that it gives people the flexibility of acquiring Microsoft
points from a variety of sources and spending them as they please. The Zune
marketplace is a constantly growing and expanding online music marketplace. It
has also expanded into video and will surely continue to do so in the future.